Acredita 2025 — Full strategy and communication for a political campaign
Acredita 2025 was a political communication project developed for a local election campaign, where I was responsible for the entire strategic and creative process.
The challenge: Create a campaign from zero with a clear identity, message, and multi-platform presence.
My role: Campaign naming and concept; Visual identity and branding; Communication strategy; Video creation and editing; Copywriting for all platforms; Design for digital and print; Campaign materials (outdoors, flyers, merchandise); Website (design and copy)
Results: The communication strategy helped unify the party’s message and internal alignment throughout the campaign. The clarity and consistency of the campaign translated into strong electoral results, with victories in multiple local districts and a standout result in the city’s main parish.
Looking for strategic communication and creative direction for complex projects? I’m available for remote collaborations.
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